And the feud shows no signs of slowing down, as Piers Morgan has lashed out at Kim Kardashian‘s naked ambition once more.
Threatening to break the internet, the 37-year-old starlet caused a fan frenzy last night when she posted two nude pictures of herself online.
Revealing her new perfume bottle will be a mold of her body, the mum-of-three shared an eye-popping close-up of her bare bikini line area.
Promoting her beauty brand to her 59.8 million Kim Kardashian Twitter followers, the reality star captioned the flesh-flashing post: “KKWFragrance.com.”
Taking to his official Twitter profile, less than an hour after Kim’s original post, he retweeted the image with his own caption.
Addressing his 6.5 million followers, the 53-year-old wrote: “Desperate.com” followed by two see-no-evil monkey emojis.
Responding to the remark, one female viewer said of Kim’s naked picture: “Jesus, has she Photoshopped her own camel toe?”
To which Piers replied: “I dread to think what’s gone on here.”
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While another mused: “I don’t usually agree with Piers on most things, but this I do.”
However, others were decidedly unimpressed by Morgan’s snide comment.
Defending the reality starlet, a Twitter user wrote: “It’s not desperate when they [her products] sell out every time, babe.
“I’m not even much of a fan, but I don’t think a woman’s body is particularly offensive of desperate.”
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Earlier this year, to celebrate the launch of her heart-shaped Kimoji fragrances, the Kardashian sister sent out perfumes to her “haters” on Valentine’s Day.
Unsurprisingly, given their history, Piers made the list of recipients.
Taking to his Instagram profile at the time, Morgan told his 149k followers: “Proud and humbled to be the only man to have made Kim Kardashian’s Valentine’s perfume hate list. Career high.”
Unable to resist adding a cheeky pun, he ended the message with: “Keeping Away From The Kardashians”.