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Disney’s streaming chair Kevin Mayer leaves to run TikTok

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Kevin Mayer, the chairman of Walt Disney Co.’s streaming business, is leaving the company to run the fast-growing mobile video app TikTok, the company said Monday.

Mayer will become Chief Executive of TikTok, as well as chief operating officer of its Chinese parent company ByteDance.

Mayer has led Disney’s direct-to-consumer and international segment since its inception in 2018 and oversaw the successful launches of ESPN+ and Disney+ and the integration of Hulu in Disney’s business.

The move comes shortly after Disney selected parks and products chairman Bob Chapek to succeed Bob Iger as its CEO in February. Iger took on the role of executive chairman. Many industry insiders speculated that Mayer, who was a candidate for the top job, would leave the company after the change in leadership.

Prior to his rise as streaming chief, Mayer served as the Disney’s Chief Strategy Officer and was instrumental in multiple landmark deals, including the acquisition of 21st Century Fox.



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